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  1. #91

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    Re: Are you 23? What is this?

    Here is another thread about this.

    http://micechat.com/forums/other-dis...at-merged.html
    Check out my page at www.myspace.com/wheresmickey

    Check out my pin collection at www.pinpics.com. User name is WheresMickey




  2. #92

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    Re: Are you 23? What is this?

    Quote Originally Posted by RumRunner31 View Post
    October 16, 1923 was the year Walt came to CA and started the Disney Bros. Studio on Hyperion in Hollywood.
    And that would have made that 85, last year, NOT 23.

  3. #93

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    Re: Are you 23? What is this?

    Quote Originally Posted by Aladdin View Post
    And that would have made that 85, last year, NOT 23.
    Aladdin, it is not 85 years ago, but the year 1923. This year is recognized as the year that Walt Disney Studios came into existence.

    Due to this, I am hoping that the fan club has some really cool vintage aspects to it...
    GREAT BLOG! It has great guides and photos and videos all about Disneyland, Walt Disney World, Walt Disney himself, Disney's films, Pixar, other movies, gadgets, and everything inbetween. Visit now!

  4. #94

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    Re: Are You 23 - Disney Campaign - What is it? (Merged)

    It is a new fan club for true Disney fans. It is called D23 because 1923 is the year that Walt Disney Studios came into existence. The announcements regarding the details behind this club will be on March 10. I can't wait!
    GREAT BLOG! It has great guides and photos and videos all about Disneyland, Walt Disney World, Walt Disney himself, Disney's films, Pixar, other movies, gadgets, and everything inbetween. Visit now!

  5. #95

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    Re: Are you 23? What is this?

    Quote Originally Posted by Mick3yM0us3 View Post
    Due to this, I am hoping that the fan club has some really cool vintage aspects to it...






    Yeah, and anything from Vault Disney would be nice...

  6. #96

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    Re: Are you 23? What is this?

    how much is the annual fee?



  7. #97

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    Re: Are you 23? What is this?

    Rats......March 10 is my birthday and I will be 46 this year and 23 is one half of 46.........I thought it was going to be something cool for me!
    The Mur
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    Two different worlds.....we live in two different worlds

  8. #98

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    Re: Are you 23? What is this?

    Quote Originally Posted by themur View Post
    Rats......March 10 is my birthday and I will be 46 this year and 23 is one half of 46.........I thought it was going to be something cool for me!
    go watch that Jim Carrey movie NOW! hahaha

  9. #99

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    Re: Are you 23? What is this?

    Anyone know whats going to actually be there? just a club or a fan store?

  10. #100

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    Re: Are you 23? What is this?

    Quote Originally Posted by Mick3yM0us3 View Post
    Aladdin, it is not 85 years ago, but the year 1923. This year is recognized as the year that Walt Disney Studios came into existence.

    Due to this, I am hoping that the fan club has some really cool vintage aspects to it...
    Yes, I understand that the new Club is called D23, and it makes sense to call the new fan club D23. I'm not talking about the name of the club.

    What I am talking about is, that the marketing campaign question doesn't make sense. The Disney Company is 85 years old. It's not 23. So you wouldn't ask "Are you 23?" For example, if you are born in 1975, you wouldn't say "I am 75," nor would you ask "Are you 75?" That would sound stupid. BUT that is what the marketing campaign question is asking. "Are you 23".

    That being said, it's already fairly well known that it is some sort of New Disney Fan Club, Disneyana Club, whatever you want to call it. Pictures of two old style mickey pins from the club have already been leaked out online, as well as a flyer about D23 from within the soon to be re-released Pinnochio, dvd/bluray.
    Last edited by Aladdin; 03-01-2009 at 01:26 PM.

  11. #101

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    Re: Are you 23? What is this?

    I think that the "23" in the marketing is not pertaining to an age or a number, but more like a catagorie. Are you 23? being Are you a member of 23 of what not.
    I like it, i think its creative and definatly makes you wonder.

  12. #102

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    Re: Are You 23 - Disney Campaign - What is it? (Merged)

    just to put a spin on the 'why d23?' thing...

    i think we're pretty clear that it's a reference to 1923, when the company was started.

    actually, not only do many people use their birth year in their screen names and email addresses, it's become the trend in the 'fashion' industry with companies like A&F and Old Navy, etc to include their year of origin on their products.

    combine that with vault 28 at disneyland (not just the name, but what it is) and the new trendy shop at dtd orlando (forgot the name) and it does seem to make more sense, at least that angle.

    as to the marketing campaign, when you put it into perspective, I think it's just to make it a buzz word as to whether you're hip to D23. on the surface though, it is an odd question to ask, no doubt. but if anything, it threw some people off.

  13. #103

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    Re: Are You 23 - Disney Campaign - What is it? (Merged)

    yeah, we know the "hip" route works so well, just look at what they did when they tried to infuse DCA with hip and edgy. . . . .

    really, there was no need for some lame PRE campaign advertisement, for a new Disney Club. All Disney has to do is put out a press announcement, and let the web sites know about it - and we'll be clamoring for details. They could have better spent those $$$. But this isn't the first time that Disney Marketing has been off on what they should be doing (remember them calling it Toy Story Mania when it's really Toy Story MIDWAY Mania - even Mr Potatohead says so. )

  14. #104

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    Re: Are You 23 - Disney Campaign - What is it? (Merged)

    I've been at the park all week, they're giving out black pins that say "are you 23?" but no cast members no what it is either. Some suggest that it may be about pixar but others suggest that it may also be because of Walt started out in 1923. We did find out today that it is not strictly a park thing, its a whole world thing...whatever it is, I'm excited!
    When you're curious, you find lots of interesting things to do.
    ~Walt Disney~

  15. #105

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    Re: Are You 23 - Disney Campaign - What is it? (Merged)

    it's a disney thing... it's an official community for disney fans, like the leaks have already pointed out. it's also a disney affinity club as bob iger called it today during a conference.

    audio posted at D23 | StitchKingdom.com for interested parties.

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