Following yesterday's ticketing issues for D23's Disney Studios tours, I reached out to Steven Clark, Head of D23 and Executive Editor of Disney Twenty-Three Magazine, to find out a bit more about what really happened yesterday and what the minds behind the mouse might be doing about it. I also used this opportunity to ask about future D23 events. Here's a transcript of our conversation:
I understand that the Walt Disney Studio Tour event sold out almost immediately?
Yes, the demand was greater than we ever could have imagined, and we were thrilled to have so many of our members interested in the tours. However, some D23 members reported receiving "sold out" notices even though their clocks indicated it was a couple minutes before 11 a.m. Pacific Time. We recognize how frustrating this must have been and are currently working to add more tour groups on those days to accommodate members on the waitlist who were affected by this discrepancy. In addition, D23 will be offering more Archives/Studio Tour dates later this year so even more members can experience this special event (members who secured a reservation for a previous tour will not be eligible to participate again this calendar year). Any thoughts or advice that will help people obtain tickets to future events?
Anything else you are working on that you might want to tease us about?
The D23 team wants our members to know that we are trying to create very special, memorable experiences for you. The capacities will vary due to factors ranging from the venue size to what it takes to provide you with the best possible guest experience. Whether our events are in a large theater or are more intimate in nature, we will continue to offer as much access as possible to these experiences on a first-come, first-served basis.
We just finished up meetings with our event partners around the company and have some incredible special event opportunities for our members that we'll be announcing in the coming months. Will most events continue to be free?
Every year we plan to offer a mix of complimentary and admission-based experiences for our members. We are really looking forward to the EXPO in September. Should people rush to buy their tickets now or do you think that, with such a large venue, getting a ticket won't be as much of an issue?
The D23 team is working around the clock with every part of Disney to prepare for the upcoming Expo, and it is shaping up to be an incredible four days! While the Anaheim Convention Center does indeed have significant capacity, we encourage people to get their tickets in advance, especially the 4-day tickets, which have been quite popular and are in limited supply. Remember that purchasing tickets as a D23 Member offers early admission opportunities. Is there anything else going on at D23 that we should all be aware of? Any special contests or deadlines?
The deadline for the Fan Art Contest, where we've asked our members to send us their interpretations of the Fab Five, is next Monday. We received a terrific response to the Donald Duck Portrait Contest, and we're hoping for an equally great turn out for the Fan Art Contest. This is an amazing chance to have your Disney-inspired artwork seen by literally thousands of people.Thank you for taking a moment to speak with us Steven, the fans really do appreciate the effort you and the entire D23 team are putting into these events. We look forward to hearing more about future events and seeing what you have in store for us at the EXPO this September.