Over on my SW board, we've been having what I feel to be a very compelling discussion regarding the gender gap in toys.
Here in 2010, it seems that toy manufacturers reinforce the same gender stereotypes that they always have.
For us action figure collectors, we are all familiar with Hasbro's and Mattel's and any number of other companies' rhetoric that boys simply do not want to buy figures of female characters. However, my friend on the other board also pointed out that the reverse situation seems to hold true for toylines geared towards girls. I've not really looked into this but they're claiming that for most Disney Princess dolls, you can't buy the prince equivalent (though I have seen a Tiana/Naveen set)
Another interesting point of discussion that was raised was that girls toylines do not seem to inspire the same sort of imaginative play patterns that boys lines do. i.e. Barbies go to various social events day in and out while My Little Ponies get their hair brushed day after day. She-Ra Princess of Power toys from the 80's seem to be a great exception to this as I suppose that a girl back then could have played with them like Barbies but also imagine up adventures for them.
As we're all avid toy collectors with perhaps some or even many "girls oriented" items in our collections, I was curious about our thoughts?