Launch titles are:
Final Fantasy Crystal Chronicles: My Life as a King - 1,500 Wii points ($15)
LostWinds - 1,000 Wii point ($10)
TV Show King - 1,000 Wii points ($10)
Pop - 700 Wii points ($7)
V.I.P. Casino: Blackjack - 700 Wii points ($7)
Defend Your Castle - 500 Wii points ($5)
If you don't know what WiiWare is, it's Nintendo's new digital distribution service. These are games specifically designed for the Wii which you buy in the Wii Shop channel and are stored directly on the Wii.
Upcoming games include World of Goo, Strong Bad's Cool Game for Attractive People, Major League Eating, Star Soldier R, Gyrostar, Dr. Mario Online Rx, and Everyone's Pokemon Ranch.
I myself downloaded LostWinds today... it's really a fantastic game, and for $10, Wii owners should try it out.