Page 1 of 3 123 LastLast
Results 1 to 15 of 34
  1. #1

    • Sock Puppet
    • Offline

    Join Date
    Sep 2008
    Location
    reseda,ca
    Posts
    75

    Why does Walt Disney World gets marketed more on tv then Disneyland?

    Why does Walt Disney World gets more marketed on tv than Disneyland?

  2. #2

    • Member
    • Offline

    Join Date
    Jun 2006
    Posts
    468

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Walt Disney World has alot less locals that come to the park. Most or all of WDW guest come from out of town on trips.

  3. #3

    • Shablagoo!
    • Offline

    Join Date
    May 2005
    Location
    Bremerton, WA
    Posts
    8,915

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    More hotel rooms in Orlando. And what MickeyMoose said.

  4. #4

    • Sock Puppet
    • Offline

    Join Date
    Sep 2008
    Location
    Pasadena
    Posts
    2,115

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    ^^^^^^^

    Add to those:

    More ways to "capture" guests' money at WDW.

    It takes just a 2 minute drive to get "off property" at DL.

    Not so with WDW...

  5. #5

    • Banned User
    • Offline

    Join Date
    Mar 2008
    Location
    Montreal, Quebec, Canada
    Posts
    2,899

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Disneyland Resort gets a ton of business from locals (especially annual pass holders) and Disney seems to be content with that. Also, with four parks, visitors to WDW tend to stay longer -- usually a week or more.

    Personally, I'm not at all sure that this is the smartest business plan, but it seems that they are happy with it.

  6. #6

    • Senior Minion
    • Offline

    Join Date
    Jan 2008
    Location
    Los Angeles
    Posts
    5,454

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    It make more money, pretty simple.
    The Mickey audience is not made up of people; it has no racial, national, political, religious or social differences or affiliations; the Mickey audience is made up of parts of people, of that deathless, precious, ageless, absolutely primitive remnant of something in every world-wracked human being which makes us play with children’s toys and laugh without self-consciousness at silly things, and sing in bathtubs, and dream and believe that our babies are uniquely beautiful. You know…the Mickey in us.
    -Walt Disney

  7. #7

    • Member
    • Offline

    Join Date
    Nov 2008
    Posts
    56

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Also depends on where you live. Chances are your not going to see too many Disneyland ads on the east coast, and the amount probably increases as you move west whereas WDW probably has more of a global marketing campaign for the reasons stated above.

  8. #8

    • Senior Minion
    • Offline

    Join Date
    Jan 2008
    Location
    Los Angeles
    Posts
    5,454

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Quote Originally Posted by disneyfann121 View Post
    Disneyland Resort gets a ton of business from locals (especially annual pass holders) and Disney seems to be content with that. Also, with four parks, visitors to WDW tend to stay longer -- usually a week or more.

    Personally, I'm not at all sure that this is the smartest business plan, but it seems that they are happy with it.
    That is the old business plan. As DLR continues to become more of a destination and make more money it will get more ad dollars. They're not spending all this money on resort expansion just for locals.
    The Mickey audience is not made up of people; it has no racial, national, political, religious or social differences or affiliations; the Mickey audience is made up of parts of people, of that deathless, precious, ageless, absolutely primitive remnant of something in every world-wracked human being which makes us play with children’s toys and laugh without self-consciousness at silly things, and sing in bathtubs, and dream and believe that our babies are uniquely beautiful. You know…the Mickey in us.
    -Walt Disney

  9. #9

    • Banned User
    • Offline

    Join Date
    Mar 2008
    Location
    Montreal, Quebec, Canada
    Posts
    2,899

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    That's true, Uncle Bob. Once the new attractions open at DCA, it's likely that park will become more of a draw as well. As a result, DLR will do a better job of living up to it's new status as a "resort". I suppose eventually they are looking at a third gate, too, although I think they really should improve all their existing parks before building yet another one.

  10. #10

    • Grim Grinning
    • Offline

    Join Date
    Feb 2008
    Location
    Orangevale,CA
    Posts
    13,416

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    I don't remember the last time I saw a Disneyland commercial, it's always WDW.

  11. #11

    • Senior Minion
    • Offline

    Join Date
    Jan 2008
    Location
    Los Angeles
    Posts
    5,454

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Quote Originally Posted by disneyfann121 View Post
    That's true, Uncle Bob. Once the new attractions open at DCA, it's likely that park will become more of a draw as well. As a result, DLR will do a better job of living up to it's new status as a "resort". I suppose eventually they are looking at a third gate, too, although I think they really should improve all their existing parks before building yet another one.
    Well, that seems to be the plan. Fix DCA and TL before starting on the third gate. If they don't make DCA more of a draw before they build a third gate I fear DCA would be an absolute ghost town and DL would be really packed all the time.
    The Mickey audience is not made up of people; it has no racial, national, political, religious or social differences or affiliations; the Mickey audience is made up of parts of people, of that deathless, precious, ageless, absolutely primitive remnant of something in every world-wracked human being which makes us play with children’s toys and laugh without self-consciousness at silly things, and sing in bathtubs, and dream and believe that our babies are uniquely beautiful. You know…the Mickey in us.
    -Walt Disney

  12. #12

    • Senior Minion
    • Offline

    Join Date
    Jan 2008
    Location
    Los Angeles
    Posts
    5,454

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    Well, most of the national commercials are actually Disney Parks commercials now. Also, there was DL commercials running all the time for Christmas.
    The Mickey audience is not made up of people; it has no racial, national, political, religious or social differences or affiliations; the Mickey audience is made up of parts of people, of that deathless, precious, ageless, absolutely primitive remnant of something in every world-wracked human being which makes us play with children’s toys and laugh without self-consciousness at silly things, and sing in bathtubs, and dream and believe that our babies are uniquely beautiful. You know…the Mickey in us.
    -Walt Disney

  13. #13

    • Now, where were we?
    • Offline

    Join Date
    Dec 2008
    Posts
    99

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    The only times I can remember seeing a Disneyland commercial was when I lived in California. Even in Colorado people seemed under the impression that Walt Disney World was the only Disney destination.

    That made me sad.

  14. #14

    • Banned User
    • Offline

    Join Date
    Feb 2005
    Posts
    437

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    That is a huge problem.

    Most people don't know about the DLR.

  15. #15

    • Minion
    • Offline

    Join Date
    Jul 2008
    Posts
    1,274

    Re: Why does Walt Disney World gets marketed more on tv then Disneyland?

    I'm a local O.C. boy and I always c Dland comercails even when I went to Colorodo and Nevada! Honstestly whenever my family stays at the Dland Hotel (we live 15 minutes away from Dland but it's just fun to do stuff) everyone is either from Northern Ca, Nevada, Coloraodo, Oregan, Washington, Arizona, New Mex, Texas, Ohio, and so forth. Never anyone in the south east area! Wonder why? Cough Cough WDW! And everytime I'm even in the parks I see ppl from New Zealand and Austallia! One time there was this family, two boys two girls, from like 3-8 who'd gone to WDW the year before but only to Epcot and the Magic Kingdom. They said they liked Disneyland resort better cause Dland was better for the family and had more Dark rides for the little kids and such and they didnt like epcot cause the kids wern't interested but they love DCA with a bugs land, PPP, Mike and Sully to the rescue, and such. THe only thing they liked at Epcot was Sorin and TTWC and I told them they had it at DCA too! I also told him we have FNSV wich was a better version of Epcots. I told them come back in 3 years and they'll love it!

    BTW my cousin in kentucky sees DLAND comercails.

Page 1 of 3 123 LastLast

Similar Threads

  1. [Question] Walt Disney World and Disneyland Posters
    By etwtec in forum Walt Disney World Resort
    Replies: 17
    Last Post: 02-09-2009, 05:10 PM
  2. [Review] Disneyland for Walt Disney World veterans
    By PA* in forum Disneyland Resort
    Replies: 22
    Last Post: 12-30-2008, 08:55 PM
  3. [Question] Walt Disney World/Disneyland Internships
    By firebolt413 in forum Walt Disney World Resort
    Replies: 7
    Last Post: 11-10-2008, 12:56 PM
  4. Disneyland/Walt Disney World: The Official Album (1997 CD)
    By jspiwak in forum Disneyland Resort
    Replies: 5
    Last Post: 10-13-2006, 09:05 AM
  5. Walt Disney World Rides Coming To Disneyland
    By llama5492 in forum Disneyland Resort
    Replies: 25
    Last Post: 06-12-2005, 07:09 PM

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •