Well, it's a good thing we have all those books, museum exhibits, and essays on cultural importance you intellectuals created for us commoners. Thank god someone back then was looking out for the dummies of the future! Where would all of us Fantasmic! loving cretins be without y'all?![]()
As I understand it, walt built the park for two reasons
1. A place where parents and kids could have fun together.
2. A place where fans of the cartoons could visit. From Wikipedia:
While many people wrote letters to Disney about visiting the Disney Studio, he realized that a functional movie studio had little to offer to the visiting fans. This began to foster ideas of building a site near his Burbank studios for tourists to visit. His ideas then evolved to a small play park with a boat ride and other themed areas. Disney's initial concept, his "Mickey Mouse Park", started with an 8-acre (3.2 ha) plot across Riverside Drive.
The entire idea of Disneyland was a tie-in to get people in park.
What made it popular was everything else that was not a tie-in and I will agree that lost are the days when you will find something somewhat new and origional to the Parks.
Perhaps that is why I liked many aspects of DCA 1.0.
"Here You Leave the World of California Today and Enter the World of, um, er, California Today."
Of course, but let's take a look at how many original ideas and lands there were as compared to now. That's the point I am trying to make here. I am not disputing that tie-ins weren't used back in the early days of the park. It's almost all that is used now.
Exactly.What made it popular was everything else that was not a tie-in and I will agree that lost are the days when you will find something somewhat new and origional to the Parks.
Perhaps that is why I liked many aspects of DCA 1.0.
I might be alone here, but I happen to enjoy Tom Sawyers Island with all it's piratey goodness. It gives a story to an island that has been lost in literary history (sadly). Breathing new life into something older is sometimes necessary to keep the constantly shifting masses happy. I think more could be done with the island and it would be wonderful to have more characters there to interact with guests. I would visit the island a lot more if there were pirates about.
The more interactive bits and pieces are fun! I do have to admit that I'm glad they brought the little cemetery back... I missed it!
<3 There are a million cupcakes in the world but only one is Cupcake Terror. <3
I AM THE REBEL SPY.
Pirates of the Caribbean, Haunted Mansion, Tom Sawyer Island, Submarine Voyage, Swiss Family Treehouse, Motor Boat Cruise and PeopleMover all had movie tie-ins added on to them, years after the original attraction opened. In the case of Haunted Mansion it's only seasonal, and in the case of Swiss Family Treehouse it was changed from one movie to a different one. But in any of these cases, did the movie tie-in result in an improved attraction? I would argue that only the Tron speed tunnel on PeopleMover actually made the attraction better - and even that was just a change in the films shown. My whole point on tie-ins is that the attraction has to be able to stand on its own, without the movie. If you remove the movie title and characters from an attraction, is it still a memorable experience even without them?
Exactly. Disneyland was conceived and built as its own entertainment entity, its own "brand." In its first 30 years, movie tie-in rides were in the vast minority compared to the world-famous Disneyland originals. After the Eisner takeover in 1985, Disneyland's operating philosophy changed to be primarily a marketing platform for movie franchises, and has remained so since. From Caribbean pirates on Tom Sawyer Island to cartoon fish in Tomorrowland, it's become a brand marketing mall -- a living testament to Eisner's edict, "Disneyland is all about turning movies into rides."
"With the acquisition of Marvel and now of Lucasfilm,
Disney may have finally found the grail. You don't need
imagination or art. All you need is a brand."
- Neil Gabler
My apologies for bringing this up, but this is from a somewhat controversial (and closed) thread started not too long ago. It is arguably a quote from Walt in regards to alcohol at Disneyland (bold mine):
"No liquor, no beer, nothing. Because that brings in a rowdy element. That brings people that we don't want and I feel they don't need it. I feel when I go down to the park I don't need a drink. I work around that place all day and I don't have one. After I come out of a heavy day at the studio sometimes I want a drink to relax."
Now, I do not want to stir up a debate on alcohol at Disneyland. That is not my point so please do not turn this into a debate on Disneyland's alcohol policy.
My point is to show that if you read into this quote it becomes apparent that Disneyland is a place that Walt escaped to. That the movie business is not what made him happy but apparently was a place that gave him stress and not happiness and relaxation. So why would he want to build Disneyland as a place where fans of the cartoons could visit? By catering to this crowd wouldn't that be going against his own feelings towards Disneyland being a place of escape from the studio that created those cartoons? And by catering to this crowd would this also force him to continue to build attractions that only reference his movies, and force him to work with the stuido more closely than he would have cared to otherwise?
Good point. Walt definitely made use of marketing, merchandising and tying in a minority of Disneyland rides to his movies. But he was notoriously anti-sequel. Disneyland was a place for him and his imagineers to exercise their creativity with new lands, new attractions and new technology, not a marketing mall to slavishly promote cartoon brand after cartoon brand, as has the Eisger regime. Under Eisger, Disneyland's last quarter century has been a monument to the same case of chronic sequelitis that has affected much of Hollywood: the inability of executives to greenlight big bucks for anything that isn't an already-known, proven-successful brand.
"With the acquisition of Marvel and now of Lucasfilm,
Disney may have finally found the grail. You don't need
imagination or art. All you need is a brand."
- Neil Gabler
Bingo.
Except for Fantasyland. Pretty much the entire thing.
Oh! And he did promote his new Swiss Family Robinson movie in Adventureland...
...and oh yeah True-Life Adventures got a tie-in with Jungle Cruise.
And all of those costumed characters, right.
There were Disney characters on the merch back then too...
But yeah besides that bingo!
I also detest the insinuation that there's nothing good to be found in the Indiana Jones or Star Wars franchises. Because they didn't exist in 1955, and weren't originally created in-house by WDI, then that means the fantastic attractions they spawned have no right to exist, at least in Disneyland itself?
Walt Disney died before the summer blockbuster even existed and he recognized the strength of a "brand", with fantastic characters... why that just seems to be the very topic this thread was created to discuss. Tom Sawyer and Huck Finn may have been public domain in the 50's, but by no means they were original. They were from a book Walt Disney cherished, and thus as valid as Indiana Jones and Star Wars in that prospect.
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