There is no way of knowing if the AP customers will return without the AP program. My feeling is Disneyland will reduce the amount of customers by a third based on Al Lutz's reports on attendance where one-third of daily customers are AP holders. These customers are derived from a pool of 1 million AP holders. They will be absorbed into a pool of regular park attendance.
Its not that big of a difference. The AP Program is a frequent purchase program in reverse. You pay upfront for the services that are offered later. A price guarrantee.The AP Program is not a "frequent purchase program." It is a one-purchase, frequent-use program. That's a big difference.
WAIT a minute, didn't Disney convert the AP program into a monthly subscription plan? It's almost the same idea. Based on the monthly payment, you're paying significantly less for each visit if you visit at least once a month. For the Premium Annual Pass, "Monthly Payment Option is $87.00 down, $46.84 Monthly for 12 Months"
So you agree that it is hard to milk money from regular attendance. Better to get more money from frequent park goers.Exactly. Current AP People won't likely go three times a year if there weren't an AP Program. There are 15 million people in the SoCal area that go 0 times a year. Anyone trying to get them to visit just once? I'm guessing no. That's harder work. Better business (though bad for the park) to capture 1 million users (appropriate term imo) and ride their backs not unlike a monkey.
Nothing will change.