The number of posts calling for balance between brand and non-brand attractions is too many to count, and still the bogus label is slapped on posters of "You just want to remove all brand franchises from Disneyland" (and its equally bogus corollary, "Even Walt used the park for marketing").
More examples of the call for balance:

Originally Posted by
Datameister
I don't think anyone's trying to make a case for movie tie-ins being bad. It's
balance we want, and when Disneyland itself (as opposed to the whole resort) currently lacks any original attractions less than 40 years old, balance is
not what we're getting.

Originally Posted by
Mr Wiggins
It has never been argued that brand-based rides are bad in and of themselves. The argument is that the
balance between brand-based and original rides has been lost.
The fact that Walt Disney used his own popular characters in Disneyland rides has never been an issue. The historical fact is that brand-based rides in the pre-Eisner era were in the vast minority compared to original rides. Again, the issue is
balance. 
Originally Posted by
Mr Wiggins
...nobody's saying "Walt would never use the parks for marketing;" obviously he did. Using Disneyland to market Disney characters is not a "new thing," but now it's the
only thing -- and not "lately," it's been happening as an Only Thing for decades.
In the years before Eisner, there was a
balance of character brand rides (Pete Pan, Alice, Toad, Snow White, Swiss family Treehouse) and "original in Disneyland" rides (POTC, HM, Autopia, SF&DL RR, Mark Twain, Small World, Carousel of Progress, Space Mountain, People Mover, Adventure thru Inner Space, Submarines, etc.). With Eisner & Iger, it's all brand marketing, all the time. The difference is that with Walt,
Disneyland was the brand. Its mix of attractions was aimed at all age groups. With Eisner & Iger, Disneyland is a marketing platform for whatever brand (toons mostly, and lifestyle brands especially) that Disney is currently hyping, primarily to the youth and kiddie demographics.

Originally Posted by
Mr Wiggins
I'd really like to see Disney give these movie franchise-based attractions a rest, and restore the
balance between marketeering and true imagineering. Carsland... Avatarland... it's all the same idea as Universal Studio's "Ride the Movies," which was ripped off by Michael Eisner when he redefined Disneyland as "all about turning movies into rides." Where's the innovation and creativity that brought us Pirates of the Caribbean, Haunted Mansion and so many other Disneyland originals?

Originally Posted by
Mr Wiggins
I would like to see no more character-based attractions brought in until a
balance is restored between character-based and original attractions. For years they've been turning Disneyland into a marketing-mall-with-rides that push franchise brand toons. Enough.

Originally Posted by
Mr Wiggins
Disneyland became a world-wide phenomenon for its creative and innovative use of themed land storytelling, with a
balance of original attractions and movie-based attractions -- a fact that is irrelevant to the Marketeers running the place today.

Originally Posted by
JerrodDRagon
we want
balance...an ALL movie made park would be worse then one that allows both ideas to follow freely

Originally Posted by
Diznygrl
For me, it's not that I hate Pixar or anything. I love Pixar movies. It's just that Disney is relying WAY too heavily on the popularity of Pixar to carry their attractions instead of doing what they used to be good at and creating completely original things that are not based off an existing franchise, like Haunted Mansion or Space Mountain. The
balance of movie to non-movie attractions is being thrown way off these days because they've become too afraid to take a risk on something that doesn't have a character's face slapped on it.

Originally Posted by
animagusurreal
...The other concern is the erosion of originaltiy at DL. The park also had original attractions from day one (e.g., Flight to the Moon, Mark Twain Steamboat) and in the 60's and 70's, the majority of the additions to the park were original/non-movie based (e.g., Tiki Room, Pirates, HM). Nobody is arguing movie based rides are bad, but a
balance makes the park feel more like it's own entity, and less like a dumping ground for the company's franchises.

Originally Posted by
RegionsBeyond
...Some attractions crop up or replace other solely because there is a modern film to tie it to, regardless of end quality or enjoyment factor for all guests or if the movie story fits a brand new attraction, is well adaptable to the theme park medium. This seems to happen more rapidly sadly, even at the same time as they make undeniably good enhancements and changes that I love. The
balance can tip, and it might already be doing so. I hope the day doesn't come when even the fact of the high quality of the experience, ambiance, and detail can't hide the fact the only purpose of Disneyland is to support the sale of DVD's or to bolster theatrical grosses at the expense of attraction quality or artistic coherence/thematic design....

Originally Posted by
sbk1234
...I'd also like to see some
balance, rather than EVERYTHING being a movie tie-in. Some of each would be nice....

Originally Posted by
Aladdin
I don't mind Pixar characters in DL or DCA, I just don't want to see Toy Story in Frontierland with woody and jessie, and in Fantasyland in small world and in Tomorrowland with Buzz L's Astro Blasters, and in Paradise Pier with Midway Mania, and in the Pixar Play parade, and in the Christmas Parade and ugggg, in the Hyperion theater, too! ENOUGH IS ENOUGH,
Balance is the key!...

Originally Posted by
Aladdin
Some Pixar in the parks is ok, BUT overload is not good. The
balance is too much pixar at this point.

Originally Posted by
Seawolf
I absolutely agree there needs to be a
balance.

Originally Posted by
Datameister
I don't think anyone's suggesting that Disney parks should consist entirely of original material and never draw on any Disney franchises. Some people are simply concerned that there hasn't been a proper
balance of original and non-original projects lately, a sentiment I can definitely relate to. But then again, I also understand that if you're just looking at the bottom line, it could be pretty tempting to pick the least risky approach.

Originally Posted by
calsig31
The thing that was successful from the beginning was the
balance between character and original rides. Disneyland must be made up of both, but there has to be a
balance. That is what made Disneyland so successful and what must be restored.
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