If you have seen the billboards strewn around the California landscape for the new Monsters Inc ride you'll only see a big image of Sully and "A monster of a new Ride" then a giant gold "Disneyland 50th" logo and some very fine print. Like the tiny word Resort. No mention that i could find (and i looked for it) that the ride lives in DCA. Other advertised rides clearly made the distinction, like TOT in their ads. Why not with this one? Could the marketing boys at TDA be using "bait and switch" tactics to get you to think in a glance that the ride is at DL, then get you get all the way down there, to have to buy a park hopper ticket when the kids melt down to learn the ride is actually in DCA? Like yeah, me thinks.
Are they slyly burying DCA's identity to get you to the Resort? It worked at Xmas when the gates had to close to DL, then quite a number went into DCA and it helped..Hmmm.
Freeway billboards are designed to be read in less than 3 seconds, so there is little chance that you'll see the teensy word "Resort" or have any clue that the ride is anywhere other than inside of Disneyland. These are local signs and locals know the rep of DCA. Like the Space Mountain ads that use footage from practically every other SM except Disneyland, there is a disturbing trend here. Thoughts?
If someone has a pic of the billboard please post it.