Brilliant! Somebody please forward this to ImagineeringThose movies may have defined was the studio was, but the real Imagineering projects that defined the park, the ones that made it unlike anything else, weren't the attractions based off of pre-existing properties. Said type of attraction certainly existed in the form of dark rides (which are certainly an important part of the park, and one that I do enjoy), but these weren't the rides that were the core of Disneyland. The rides that truly elevated Disneyland to a new standard of entertainment were the ones that were new, unique adventures that took Guests to new places, that opened new horizons of imagination and storytelling: Pirates, Haunted Mansion, "it's a small world", The Jungle Cruise, the Matterhorn, Tiki Room, Lincoln, Space Mountain, the Railroad, etc. These became the signature Disneyland attractions, icons of the park and its principles of imagination and originality and innovation. These are what made the park uniquely Disneyland, beyond just another extension of the Disney brand, but its own unique entity, a triumph of imagination and storytelling--not just a place to experience rehashes of Disney movies in three dimensions, but a place to experience the wonders of new worlds whose stories the Guests could interpret with their own imaginations through the various cues provided by this new three-dimensional medium. It wasn't just reliving moments from the screen or visiting worlds that we already knew, it was exploring the new, the fresh, the exciting, venturing into these worlds for the first time. I think that there's amazing magic in that exploration, in that discovery, in that uniqueness. This is part of the reason why franchise-based attractions can never convey the same depth as original works. Your imagination doesn't have as much space to breathe, you're limited in how you can interpret your surroundings and in what new discoveries can be made. The places that the Imagineers can take us are limited, the stories that they can tell are restricted to Disney's cannon and not the worlds that live solely inside the realms of the imagination. The best franchise-based attractions, like Star Tours and Indy, are the ones that offer your imagination more opportunities to expand, the ones that truly immerse you in a world with new details, that don't boggle you down with material that you've previously seen--often meaning that they are the the ones that can stand perfectly fine without their tie-in, they don't rely heavily on the movie's characters/events but on the spirit of that world and its ideas. But when the park becomes just another place to put brands, you lose that uniqueness, you lose that true sense of magic and wonder in whose conception imagination and originality play a critical role. You begin to experience the generic "Disney" brand rather than the new worlds that Disneyland had been praised for creating--- you begin to lose the uniqueness of Disneyland as its own magic kingdom offering new experiences as it becomes a place to relive worlds that we see on the screen. These worlds can definitely be dazzling and a fun place to visit, but the levels of creativity required to bring them to life and the levels of imagination that they evoke do not rival that of original art--that beautiful combination of story, design, and technology that defined Disneyland's identity and that made so many of us fall in love with the park.