How cool would a house "on property" be? I wonder if there may be a market for it. I'm sure Disney could put up something at a market premium compared to the surrounding realestate (which is downright cheap by CA standards from my perspective).
It wouldn't be as much as a status symbol to live there compared to other areas in Orange County. The people who could afford such homes probably would want to live elsewhere.
The area's extremely impacted as far as the population density. If they were to rip up the entire surrounding area and gentrify it into an exclusive enough area to support that sort of housing, they'd also in the process be removing the housing of a significant portion of their low-income employees.
Moving away from the overly dense suburbs, mostly what you find is that status symbol housing already exists (see Cote de Caza amongst many other private, gated communities) and a Disney branded one would almost certainly be seen as a step down in exclusivity and opulence.
Unless someone was actually living in Disneyland, I don't see anything desireable in living on property somewhere in Disneyland nor in the surrounding areas, especially after working a mile from DL for 14 years. Quite honestly, I'd have no desire to live in Disneyland either.
I could imagine a dream suite like development of apartments above main and Beuna Vista streets, New Orleans square etc as I can't see the room for full size houses at DLR, sure plenty of people would pay to stay in the happiest place,on earth
One idea which has always intrigued me which I think would be cook is a A&C cabin within DCA. Off to the right of the footbridge as you are entering from GCH, there could be a 1000-1200sqft "cabin" which you could stay overnight in. You'd actually be IN the park, similar to the dream suite. I think that would be amazing, and quite doable.
Speaking of $2.5 million homes, the DLR lacks something that makes up a huge chunk of that figure -- a view. If Disney were to build housing in the resort district, that house I am guessing would cost $700,000. But put that same exact house in a place like Newport Beach or Coto de Caza and you can easily double the asking price at the very least. If Disney wants to make some money off of this, building in the DLR would just not be cost effective for them.
As they say in real estate it's all about location, location, location. And when it comes to the local housing market there are other locations in Orange County which are simply more desirable than the DLR area.
Disney had the announce their massive investment into Disney's California Adventure because they were fighting the inclusion of residences inside the Anaheim Resort District. No chance they'd be able to do it, much less at a premium price.