Transformers is a modest example - the theme doesn't necessarily stop at the entrance to the building. It's hella weak, but it's still in the outdoor queue in the form of munitions and supplies labeled for NEST along with signage and such that are more decorative than informative/functional.
Despicable Me's clone is another example - they're not content with a well themed building and interior experience, they're adding in a "mini land" themed to DM's theme park.
Both of these are things that Uni's previously never really been big on. In CA the closest to anything along that line is the Simpson's surrounding area, but that honestly is a modestly themed ride structure with one themed building and a massive traffic snarl at the head of the escalators and quite honestly is not exactly a welcoming nor well designed area. But now, for whatever reason, they're apparently embracing the themed area approach. It's a big part of why I'm looking forward to the rest of the "vision plan".