As many of you may know, this season marks the Dodgers' 50th anniversary of playing in Los Angeles. Last night a record breaking crowd of 115,300 went to the Los Angeles Memorial Coliseum to watch an exhibition game between the Dodgers and the Red Sox.
The reason this game drew such huge numbers (some are beginning to say this was the most highly attended game not just in Major League history but in the entire history of baseball) I think was due to a huge nostalgia factor. The Dodgers played at the Coliseum for 4 years while Dodger Stadium was being built and many older fans remember going to these games. The younger fans who weren't around for these games undoubtedly went to experience history and a chance to see what an early part of Los Angeles Dodgers history was all about.
I think Disneyland should look at this event last night and realize that the people of Southern California takes its history very seriously. Many of the fans at the game said this event was historical and nostalgic. Disneyland has been around longer than the Dodgers so it needs to do things to bring out the nostalgia. If the Dodgers can attract record breaking numbers based on this, perhaps Disneyland can do the same.
I must say that Disneyland is on the right track to doing some of this. They revived the subs, and although the actual show is different, the mere sight of the subs navigating the lagoon does a lot to bring back that what was once lost. Once the Peoplemover is back and the Astro Orbiter gets moved to its rightful location even more nostalgia will be brought back.
On the other hand, for each step made, they take a step back. Adding unneccesary characters to IASW does nothing to remind the viewer of its original message as put forth in 1966. Add larger boats but do not change its original meaning. Clean it up is all they need to do. I think if they do this it will remind us older fans what it was like and it would be something new for the younger fans.
So Disney, look at the Dodgers and remember that people do respond very positively to nostalgia, and those things that they have fond memories of.
What do you all think?