Yes, Disney does tend to squander opportunities. Pal Mickey is a very good example. The technology was pretty neat, even if it was IR. They even updated it. Why couldn't they figure out a model where you could continually upgrade your Pal Mickey? They attempted that, but the sales were down and they abandoned the concept. First of all, they started off strangely. Who wants to "rent" a plush toy? That's kind of gross. They could have worked on it some more and brought the price down so that he would be more successful. The main problem I have with Disney merchandising, is that they always half-*** things. If something doesn't meet sales goals, they don't even bother trying to alter the product or market it better. They just dump it and move on to the next potential cash cow. They want to recreate the pin craze with every new product launch, and that's a pretty lofty goal. I think with Duffy's success in Japan, they saw that glimmer of "pins" again and hoped it would catch on. The thing is, they didn't bother to figure out who Duffy is, so again, it's a half-hearted attempt. It's sad and frustrating.