The Sorcererís Postmortem
By C. W. Oberleitner On July 19, 2010
In This Business Of Show
The Sorcererís Apprentice, from Walt Disney Pictures, and Jerry Bruckheimer Films, played to mostly empty movie houses, coming in third in the weekend box office derby behind second place finisher Despicable Me, now in its second week in release. What went wrong? The answer depends on who you ask.
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