ORLANDO, Fla.--(BUSINESS WIRE)--Alamo Rent A Car – the official rental car company of the Walt Disney World
® Resort in Orlando and Disneyland
® Resort in California – has renewed its alliance with Walt Disney Parks & Resorts under an extended marketing agreement.
“We are proud of this alliance with Disney – a brand that is synonymous with a great customer experience,” said Greg Stubblefield, president of the National Car Rental and Alamo Rent A Car businesses. “We look forward to offering family vacationers and other leisure travelers a range of exclusive promotions when they make Alamo Rent A Car part of their Disney adventure.”
George Aguel, senior vice president of alliance development for Walt Disney Parks & Resorts, added, “Alamo’s leadership in serving the leisure market makes this a natural alliance and one that we are pleased to extend. We know our guests are in good hands when they rely on Alamo for their car rental needs.”
The agreement, which runs through 2011, also extends Alamo’s position as the official rental car supplier for Walt Disney Travel Company, Inc., one of the country’s largest tour operators, specializing in Disney vacation packages to Southern California and Central Florida.
Disney guests who take advantage of the agreement will experience a new level of speed and convenience when they rent from Alamo, thanks to the industry’s first system of easy-to-use self-service kiosks. This award-winning technology enables travelers to skip counter lines, getting them out of airline seats and into the driver’s seat more easily and quickly than ever before. Alamo has more than 150 kiosks at 60 U.S. airports, as well as on-site at the Disney Car Care Center in Orlando.
Alamo will continue to promote the alliance using television and online advertising, at its rental facilities and on its Web site. Alamo also will maintain its outbound call-transfer program designed to connect Alamo customers to Disney for multi-day theme park ticket sales. A link on Alamo’s website will offer online ticket sales as well. Alamo is the only car rental company with a rental branch office on-site at Walt Disney World Resort at the Disney Car Care Center, and on-site at Disneyland Resort at Downtown Disney. About Alamo Rent A Car
The Taylor Family of St. Louis owns and operates the Alamo Rent A Car, National Car Rental and Enterprise Rent-A-Car businesses, which include a worldwide network of more than 8,000 neighborhood-based and airport car rental locations. Alamo, an internationally recognized brand that services the most popular travel destinations for the leisure airport customer, has locations throughout the United States, Canada, Mexico, the Caribbean, Latin America, Asia and the Pacific Rim. For more information about Alamo, including the Best Rate Guarantee, visit www.alamo.com
. Walt Disney Parks and Resorts
Walt Disney Parks and Resorts is where dreams come true and magic comes to life. This segment of The Walt Disney Company encompasses 11 theme parks at five of the world's leading family vacation destinations - Disneyland Resort, Walt Disney World Resort, Tokyo Disney Resort, Disneyland Resort Paris, and Hong Kong Disneyland. It also includes the Disney Cruise Line; Disney Vacation Club; Adventures by Disney; Disney Regional Entertainment, which operates the ESPN Zone sports dining and entertainment centers; World of Disney stores in New York, Orlando, and Anaheim; and Walt Disney Imagineering, which creates and designs all Disney parks, resorts, and attractions. Walt Disney Parks and Resorts had approximately $10 billion in revenues in fiscal 2006. More information about Walt Disney Parks and Resorts can be found at www.DisneyParks.com