I don't remember reading about this before but I supposed this is the best place to post it.
Looks like Boston is one of two test markets for a rerelease of Disney movies as an 'entertainment experience" complete with singalongs with a Princess "host" on screen talking to the audience before the show. Click on the link for more details. Seems interesting I would like to check but not sure if I will, it seems like the target audience is little princesses with their Moms.... and I am neither. This morning there was a 10AM showing of Mulan at my local theater. Tarzan and other movies are supposed to be tested during this run also.
Check out the link for more info.
Disney Matinee Club begins four-week run in area theaters - The Boston Globe