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  1. #1

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    Disney toys get Pixar animation guru's touch

    Disney toys get Pixar animation guru's touch

    John Lasseter champions better-quality merchandise that stays true to the films.

    Disney toys get Pixar animation guru's touch -- latimes.com
    Last edited by ALIASd; 12-14-2009 at 09:50 AM. Reason: apos.

  2. #2

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    Re: Disney toys get Pixar animation's guru touch

    Thanks! Reading now.


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  3. #3

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    Re: Disney toys get Pixar animation's guru touch

    Thanks for that! No wonder the Toy Story and Cars toys are some of the biggest money makers for Disney. I hope he continues to do this, and bring up sales for other non-Pixar merchandise. Maybe it will make Disney realize just how popular most of their characters are. There are consumers ready to purchase quality merchandise for their favorite characters, without the hype surrounding them like with the princesses, fairies, or pirates. We already love the characters, just make the product!
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  4. #4

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    Re: Disney toys get Pixar animation's guru touch

    Mr. Lasseter is most importantly, an educated fan. That's what the Disney company has been really lacking in his position. It's great that he can inspire other aspects of the company for the better.

    Now let's hope he works on the theme park merch stat!


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  5. #5

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    Re: Disney toys get Pixar animation's guru touch

    Thanks for the read. Here's hoping we begin to see more adult merchandise in the Disney Stores once again as well.
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