So NNL and I got up bright and early this morning to head out to the Roosevelt Field Mall on Long Island to see the new Imagination Park concept for the Disney Store. While it was soft open during the week, this was supposed to be the "Grand Opening." We arrived about 20 minutes before arriving, and there was already a line.
Line in front of us. The red neon on the right all the way up front is the store. We got in early because they were giving away free Mouse ears to the first 500 guests. Luckily, we got them.
Nice ears, unique too which is cool.
NNL models the ears.
The wait went quickly, since the CMs did a great job keeping the people entertained with trivia questions. NNL and I got a keychain and magnet for answering, which was not needed, but appreciated. At 10, Mickey and Minnie came out for the opening ceremony. I didn't get any pictures, since we were too far away. Soon, they started letting people in. They would only let a few in at a time, so we had to wait a little more, but it was better that than the store being so crowded. Finally, we got in!
Looking in, waiting for the people to leave to let new people in.
Once we got in, we looked at the merchandise. While not a lot of adult stuff, there was definitely more than previous Disney store incarnations. More hoodies, same amount of T shirts, and a lot of bags, keychains, mugs, etc. If the adult stuff continues coming in, I will be very happy. NNL and I picked up a few Vinylmations first, then made our way looking at the features.
The trees have animated projections on them. Tough to make out here, but Mr. and Mrs. Potato Head are tossing Little Green Men back and forth. Later, Lotso and other Toy Story 3 characters appears on the trees. While we were waiting on line, it was announced it was someone's birthday and everyone started clapping and the trees exploded in fireworks. It was really cute.
Trees as we walked in
Some new merch: The Alien in a webcam, the Buzz ship is a 4 port USB hub, and the hanging items are ear buds! I loved the Slinky Dog ones!
The screen is now in an enclosed "gazebo," where events and coloring are located. You can pick what is shown on the screen. We saw Phineas and Ferb, Alice in Wonderland, Toy Story, and Camp Rock while we were there.
Cars RideMakerz around the corner
Hard to get a picture, but the four stations were VERY busy. Lots of Maters and Lightnings being made.
The other interactive feature was the princess castle:
You enter the archway to the mirror.
NNL waits her turn.
Once inside, the CM asks your favorite princess, then give you a wand to wave at the mirror; once you do, the displays plays a clip about the princess you choose. NNL chose Ariel so she popped up:
Nice use of the technology.
It's a pretty lengthy clip too!
After that NNL and I decided we had seen enough, so we decided to check out.
Cute plush display.
As we were in line, we were looking at the border on the top of the store. Then, we realized there were characters hidden in it. It was a nice touch, which I'm sure a lot of guests won't see, but we were glad we noticed it. Only a few shots though:
The Chesire Cat we spotted first.
A classy shield on the registers. All the CMs wear shirts with a patch of this. It reminds me of D23 a little.
After we left the line was a LOT larger. We were glad we went and are glad to see it so popular. We decided we needed another Disney fix, so we headed to the Doorway to Dreams to see the model room of Bay Lake Tower. That's coming up!