Irving Ludwig, Former President of Buena Vista, Dies
PRNewswire - 11/29/05

Irving Ludwig, Former President of Buena Vista, Dies
BURBANK, Calif., Nov. 28 /PRNewswire/ -- Irving Ludwig, former president of Buena Vista Distribution, and one of the most respected and innovative executives in the area of motion picture distribution, passed away at his home in Santa Monica, California from natural causes on Saturday November 26th. He was 95 years old. During his illustrious 40-year association with Disney and its distribution arm, Buena Vista, he was an integral force in shaping the structure, policies, and operations for all aspects of releasing Disney movies into the marketplace. He successfully guided the release of such Disney blockbusters as "The Shaggy Dog," "Mary Poppins," "101 Dalmatians," "The Parent Trap," "The Absent Minded Professor," "The Jungle Book," "The Love Bug," among others. Under his leadership, reissues of classic Disney animated features -- especially "Fantasia" -- also found new success and added to the Studio's reputation for quality family entertainment. He once summed up his success: "Don't underestimate the public. They are so smart."
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