Chase bank has begun notifying customer who hold Disney Rewards debit cards that they will no longer earn Disney Dream Reward Dollars when they use their Disney Rewards debit cards. According to a notice currently being sent to cardholders, Chase is making this change due to the Durbin Amendment, which places a cap on debit card swipe fees charged by banks. Chase has also recently notified customers in their other debit card rewards programs of similar changes.
The letter says Disney Rewards debit card holders will stop earning rewards on June 12, 2011, and have until October 31, 2011 to transfer their accumulated Disney Dream Reward Dollars to a Disney Rewards Redemption Card.
All theme park benefits - including merchandise discounts, stroller discounts, character meet-and-greet opportunity, guided tour discounts, dining discounts and special cardholder vacation packages - will also end on October 31, 2011 for Disney Rewards debit card holders.
After October 31, 2011, Disney Rewards debit card holders also lose the $50 Disney Cruise Line onboard credit and 10% Disney Store discount offered as part of the Disney Rewards Program.
Chase is also ending the annual fee associated with the card, and will issue a pro-rated refund to cardholders.
The Huffington Post received and published a sample of the letters being sent to cardholders. The letters very clearly state that this change only impacts the Disney Rewards debit card, not the Disney Rewards Visa credit card.