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  1. #1

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    Disney-ABC exec says online offering fights piracy - Reuters 4/25/06

    Disney-ABC exec says online offering fights piracy
    Reuters 4/25/06

    Disney-ABC exec says online offering fights piracy

    LAS VEGAS, April 25 (Reuters) - The ABC television network's decision to sell its content online, while angering affiliates, was aimed at preventing piracy from eroding the broadcasting business, a senior network executive said on Tuesday.

    ABC, owned by Walt Disney Co. (DIS.N: Quote, Profile, Research), sells some of its shows on iTunes and will soon experiment with offering popular shows such as "Desperate Housewives" and "Lost" free on the Internet, supported by advertising.

    Disney-ABC Television Group President Anne Sweeney admitted the iTunes move "did not endear us" to local station affiliates but said thousands of illegal copies of hit shows were being downloaded hours after broadcast in a rapidly growing trend.

    "It's actually becoming common for programming in the U.S. to be captured real time and the East Coast broadcast is put online for anyone in the world to see before the same show airs on the West Coast," she said at the National Association of Broadcasters' annual convention in Las Vegas.
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  2. #2

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    Re: Disney-ABC exec says online offering fights piracy - Reuters 4/25/06

    So true... but they don't seem to be all that aggressive in wanting to stop the piracy. I

  3. #3

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    Re: Disney-ABC exec says online offering fights piracy - Reuters 4/25/06

    Actually this is very agressive... It is one thing to go after pirates, it is another thing to take away their market, by providing the content ad supported for free online...
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  4. #4

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    Re: Disney-ABC exec says online offering fights piracy - Reuters 4/25/06

    The best way to fight piracy is to make lousy programming that no one wants to steal. And for the most part, the networks have been slowly developing projects to accomplish this win-win strategy. I bet there is virtually no theft of that "Emily" Heather Graham sitcom.

  5. #5

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    Re: Disney-ABC exec says online offering fights piracy - Reuters 4/25/06

    My sarcasim meter hit 13 on that last coment... It's only supposed to go to 10...
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