Disneyland has been forced to recruit more creatively and aggressively. This year, for the first time, the resort is offering internships that allow students to earn college credit for working, and taking courses, at the park, according to guidelines by an accrediting organization.

Interns can earn up to six credits for seven months of work and up to three credits by attending eight-week marketing and leadership classes taught by Disney.

In coming weeks, Disney recruiters will visit about 50 colleges and universities in Southern California. About 200 students will be accepted into the first intern class, which runs from May to December. About three dozen have been chosen already.