Here is proof that advertising sells.
One day, I was at the grocery store with my mom. We noticed an ad on the back of a Disney Adventure Magazine, you know, the little ones at the check stand. The ad was for the Lego Star Wards Game. It was advertised as "E for Everyone" and has version for most gaming systems.
With a young son in the house who was about to have a birthday and has only recently started to show a serious interest in video games, I knew this would be the perfect birthday present. I thought it would be appropriate for one or both of my Lego/Star Wars obsessed brothers to get the game for Brian for his birthday.
The Toysrus my brothers went shopping at did not have the game in stock. (The salesperson tried to suggest the XBox version, only to have my brother point out that he would have to buy an XBox system for him too). I got the news that they could not find the game as I was making my final mad dash to Toysrus this morning.
Nathan popped the game into the PS2 as soon as we got home from Chuck E. Cheese. He and Brian instantly fell in love with the game. It is soooo totally awesome! When a character is killed, it falls into lego pieces. In order to move to a different area of a level, you have to use Jedi powers to build a platform from which to jump. Even the flowers are Lego flowers!
Now Nathan is itching to get the Gameboy version of the game. This is the first video game we have found that more than one of us likes to play.