Hong Kong- Hong Kong's Disneyland theme park Thursday announced an annual pass program in an apparent effort to boost disappointing attendance figures in its first year of opening. The passes - which range in price from 47 to 231 US dollars - have been put on sale after the 3.5-billion-US-dollar theme park fell short of its first-year target of 5.6 million visitors.
The park, which opened in September 2005 and was funded largely by the Hong Kong government, has been criticized for being over-priced and for having too few attractions.
The cheapest pass priced at 47 US dollars is for a senior citizen visiting on weekdays only with some block-out dates. The most expensive premium theme park pass, priced at 231 US dollars, is for an adult visiting on any day of the year.
Annual pass prices for children aged three to 11 range in price from 59 to 160 US dollars depending on whether the pass has weekend access or blackout dates.
The annual passes are considerably more expensive on average than those for rival Hong Kong theme park Ocean Park where annual passes range in price from 27 to 70 US dollars.