Article from Web India 123 - June 28, 2005
Disney channel to go to schools to promote shows

Ahmedabad, June 28 : The Disney Channel will tour select schools in Gujarat from Wednesday to promote a special television programme package meant for children.

"We are taking our programmes physically to schools," Hema Govindan, marketing and communication head of Walt Disney Television International (India), told reporters Tuesday.

The channel will visit three schools each in Ahmedabad, Vadodara and Surat to promote `Playhouse Disney', a four-hour programming block targeted at children between the ages of two and five years.