I had a discussion with my urban studies professor and he suggests that Las Vegas markets to families more within the past 10 years. I would have to disagree. I think that idea was a '90s thing. Now it's returning to be more adult.
Star Trek is gone, might move to the local mall. MGM Grand is gone, planned for housing development? MGM's Wizard of Oz walk-through is gone (I was too scared to go in there as a kid). Although they do have a lion exhibit inside. New York I guess is the same. There's a Coca-cola and M&Ms museum (but they were built in the 90s, I'm sure) along with Gameworks. Treasure Island's fun has been dimenished to a more adult musical (does anyone wait for that show as much as the original??). Belligo water fountain. I think Mirage has the volcano upfront. Strasphere has moved on to I suppose more extreme attractions (no high roller coaster, but they have the other 2 new offerings). LUXOR got rid of their slow boat ride (apparently becoming more generic as a casino and less theme oriented). Circus-circus is still around (but also built years ago). Excaliber I don't know if they still have that wizard/dragon in the moat and not sure if the puppet show is still there. There are malls, pools, smaller family venues. Shows like David Copperfield. Tours like I think a ghost town and Grand Canyon. There's the HOOTERS resort (not sure if it's open, and that chain is considered "family-friendly"). I know I'm missing more, but that's not what I'm asking about.
Last time my family went to Vegas, we spent money on shows and attractions than my parents gambling.
My professor also went to the committee meeting in Vegas and apparently they've been focusing more on family marketing.
So what do you think? Has Vegas REALLY been marketing to families MORE in the past 10 years? Or the marketing is there, just the attractions have not been up to par? Is Vegas becoming more adult or familiy?