This is a poorly written article... I don't know exactly what it is saying... Does it infer that Cedar Fair lost the rights to Peanuts... Or rather that Mall of America couldn't work out an operational deal with Cedar Fair?
When Mall of America decided not to renew their management contract with Cedar Fair they lost the rights to using the Peanut's characters. MOA still wanted to use the characters, but a deal could not be reached between MOA and CF, so MoA has to say good-bye to Camp Snoopy (the name and character's only)
"Tonight I wash my hands of you
You set the bar I could not live up to
Tonight the light is breaking through
So thank you very little and send me postcards from hell"
I read on another site that the current rumor is that the park will get a Warner Brothers theme. Not sure how that will work with Six Flags.
Look what Viacom has done with the Nickelodeon characters, they have licensed them to Universal, and also use them in the Paramount Parks. Also, Circus Circus got the rights to use the Spongebob 3D movie.
Since Six Flags doesn't have a park near the Mall of America, why not get some extra money from selling the rights, and selected items and shows.
Well, my personal opinion is that it's the MOA and does that really have any draw any more? It's not the kind of thing I'd go vacation to. I always thought the place was a bit of a gimmick, myself, and that those folks in MN were going to wind up with the Empty Cinder Block of America in a few years. Seems that it's still holding on, but I think the theme of a park in a mall, even a big mall, is really no huge loss.
For some reason I thought this had to do with Knotts Berry Farm. Is that Camp Snoopy still safe? I have to admit that it's somewhat charming even if much of Knott's itself has lost the same sparkle.
Also, having lived in Schultz' hometown for many years, having seen him many times and once attempted to politely introduce myself to be treated rather brusquely, I've had my fill of the guy and his strip.
From what I read the new owners of the mall didn't want to pay a third party to manage the park anymore. They, therefore, terminated the contract with Ceder Point early. Besides, if Six Flags can't manage their own parks, why would anybody pay them to do it for another park?