Just to start, this is not about the SoCal Annual Passes, I know those require you to fill out a bunch of paperwork and get your picture taken.
I have friends in SoCal who come here to Vegas for their vacations and I've pulled a connection here and twisted an arm there to help them have a good time for less. I'm hoping that they can help me out with a trip to DL in return. I'm going to try and keep track of when discounted fares to DLR appear in the SoCal region, though I don't know about the details of them.
They sell these tickets through stores and the like in the SoCal region, correct? It would be too much work to send them directly to DL to buy them. I know over here they occasionally sell DLR promotions at the chain grocery, which was especially present during the 50th promotion, but they were always different deals than the SoCal ones and now they've pretty much disappeared.