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  1. #61

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    Re: Anyone else get an iPad?

    Quote Originally Posted by flynnibus View Post
    [...]they believe they are ahead of the curve so why do you need those 'dated' concepts. Other things are probably just sacraficed for the timeline.[...]
    If this were truly the case, then why go back in later versions and add these "dated concepts" back in? Like multi-tasking, threaded email, cameras, camera flashes? These are not dated concepts that they are dropping or believe they are ahead on... these are things that are demanded by the vast majority of their customer base. These are features of nearly every similar product for the last 5 years, in some cases much longer. To release a product that does not include these commonly included features from the get go makes no sense... not even from the standpoint of timeline or any of the other reasons you mentioned.

    As John Carmack often told people who asked him when Doom 3 would release, "It will release when it is done." They were not going to commit to a date until they knew that Doom 3 was as good as it could possibly be. And it was worth every minute of that wait... Doom 3 was a fantastic game. Microsoft and Apple seem to stick to this "we must have a firm release date" idea and the product suffers because of it. Features have to get cut in order to make the deadline. Rather than tailor the product to the timeline, the timeline should be tailored to the product.

    Whether or not they started out with the intent to lock people into a cycle of repeat purchases is not the point (though I do not believe they started out with this intent)... they have locked people into this cycle. Buying the same product over and over just to get the latest upgraded features that other 1st gen phones have had for quite some time. They have discovered that people are willing to buy the substandard product and repeat buy it again and again and again.

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  2. #62

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    Re: Anyone else get an iPad?

    Quote Originally Posted by mycroft16 View Post
    If this were truly the case, then why go back in later versions and add these "dated concepts" back in? Like multi-tasking, threaded email, cameras, camera flashes? These are not dated concepts that they are dropping or believe they are ahead on... these are things that are demanded by the vast majority of their customer base.
    For both of those points I mentioned... 'ahead of the curve' and 'timeline'. Ahead of the curve doesn't necessarily mean 'we have a better one' it can also mean ahead of the lifecycle curve. Every product has a lifecycle and then it's no longer needed. The prime example for that situation is Apple's choice to drop the floppy. They didn't have a BETTER floppy - they thought the world no longer needed floppies and was replaced by other methods/technologies. In other cases Apple feels they are ahead of the technology curve in terms of transitions. Example Touchscreen keyboard vs physical. Apple believes keyboards are a dated technology that are not needed on mobile devices. No matter how much the market demands it.. Apple feels they are 'in the right' on this choice and are willing to buck the market demand to stay their course.

    The others like 'threaded email' could be pure timeline things. Things like flash.. obviously Apple didn't give a rat's tail about the camera in the iPhone and it's why they've included a crap camera all along. This is obviously an area that Apple is doing only from a competitive comparison point. It's not one of their lead points at all. Contrast for instance with SonyErricson.. who make the cameras one of the lead features of some of their product lines.

    Quote Originally Posted by mycroft16 View Post
    These are features of nearly every similar product for the last 5 years, in some cases much longer. To release a product that does not include these commonly included features from the get go makes no sense... not even from the standpoint of timeline or any of the other reasons you mentioned.
    If anything - it should be clear that Apple (Jobs) feels no need to do 'existing+more'. If he doesn't care about the existing.. it's not a priority. They have the clout and following now to completely ignore 'baseline expectations' and push ahead on their own necessities. Sometimes it works for them.. many times it does not.

    Quote Originally Posted by mycroft16 View Post
    As John Carmack often told people who asked him when Doom 3 would release, "It will release when it is done." They were not going to commit to a date until they knew that Doom 3 was as good as it could possibly be. And it was worth every minute of that wait... Doom 3 was a fantastic game. Microsoft and Apple seem to stick to this "we must have a firm release date" idea and the product suffers because of it.
    Sorry - that is a very poor analogy for several reasons

    1) Doom3 had no external dependencies. The only people who depended on Doom3 getting to market is iD and their publisher. Contrast this with a platform, manufacturing, and a consumer electronics market.

    iD had no need to push Doom3 out except to start collecting sales.

    The same argument could be said of 'Duke Nukem Forever'. A game with obviously poor project management and direction that floundered forever until the company closed shop.

    2) Comparing software only that is purely an optional purchase compared to software+hardware combinations that until you have them.. nothing else can be done is not a fair comparison.

    Microsoft shipping Windows doesn't have the luxury of pushing releases back forever... entire industries are pent up and scheduling their lives around those releases. Delays there can cost billions and errode a company's image of their ability to deliver and therefore destroy the credibility they have when it comes to other companies investing THEIR future in yours, etc.

    3) Doom3 was a miserable game. It only succeded in sales because it was iD and Doom. It was a much scorned game and really lead to zero long term following. The game was a dud compared to its expectations.

    Quote Originally Posted by mycroft16 View Post
    Features have to get cut in order to make the deadline. Rather than tailor the product to the timeline, the timeline should be tailored to the product.
    If you developed in a vacuum - you could do that. But that is almost never the case. Be it external dependencies, competitive factors, or the need to start collecting revenue, or others... release schedules are rarely based purely on the wish list of functionality.

    Even within your targeted features you must have priorities. For instance we have 'must', 'should', and 'want'. The only garunteed ones are the 'musts'. As a Product Manager of a very successful software product, your project scoping and discipline is key to avoid 'feature creep' which leads to products never releasing on time or suffering from poor quality because they haven't properly been budgeted for.

    Quote Originally Posted by mycroft16 View Post
    Buying the same product over and over just to get the latest upgraded features that other 1st gen phones have had for quite some time. They have discovered that people are willing to buy the substandard product and repeat buy it again and again and again.
    That is rarely the case - yes the second product may add features that other products already have.. but they rarely are the 'must haves' of this new product. There is generally something new and different to be the carrot.

    The rest is buying by the fanbois... and they are going to buy no matter what, so it's not much point trying to define behaviors around them.

    The other example that people often refer to is Nintendo with the Gameboy. They had many iterations that always improved or slightly tweaked and people say 'well why didn't you do that the first time'. Often its about the hardware and it's leadtime or costs/etc.

    But you can't punish a company for refreshing it's products while maintaining compatibility with the previous products just because some people no longer have the 'latest and greatest' and are upset. That's life in consumer electronics... there is always forward movement and sales lifecycles get shorter and shorter.
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