Bottom line they are trying, but not incredibly successfully, to compete because that's what these two entertainment giants do: they compete.
Oh no! If Universal gets Lord of the Rings Disney will have to compensate by getting the rights to Twilight, because as we all know theme parks only exist to make rides out of movies.
I think if Disney is to compete in Orlando, they need to step up their game across the board. The resorts are run down and need serious work to bring them up to the standards of off property hotels. If Disney wants to keep its current rides, it needs to step up its maintenance on its rides. Then, Disney needs to rethink EPCOT and DHS. Both need serious work. This leaves MK and AK as the primary parks to visit. However, Disney parks close far earlier on the east coast than the west coast, which brings me to Paradise Island. When I ended up there on my last trip due to the parks closing early, there was just not enough to do. So Disney needs to rethink that property too.
What this means that I now see Orlando as a Universal destination for an extended weekend. In the US, DL/DCA is the property to go to, but I can do those parks in three days.
Why spend the money going to WDW for a whole week? I'm struggling to come up with a reason now. I can see parents with pre-teens seeing Disney as a good family destination, but why spend a week at WDW when they can do a cheaper trip to DL/DCA, see the same rides in better shape, and stay at off property hotels that are cheaper and nice with shuttles.
If you look at it as strictly competition, then yeah the ride isn't major especially with that Universal has been coming up with. But I don't think the ride, or expansion, had anything to do with competition. If the area brings in more people this year, than it did it's job. People are happy with the new additions, so it's already doing it's job with satisfying people. It's still a great ride & addition to the park, just because it isn't groundbreaking doesn't mean it isn't a true ride addition.
Also thinking that a ride isn't an addition just because it replaces something is ridiculous. If that's the case then there was nothing to be added when Disney redid the entrance at DCA, or replaced a quick-service burrito restaurant for TSMM.
I honestly think the competition between the parks are rarely as big as the fans want there to be. Every ride now on is going to be compared to Universal just because.
True but I think the big difference is that they were paying Lucas and 20th century fox a hefty licensing fee for theme park rights to use the characters as well as a hefty percentage of merchandise sells.
now not only do they have the rights but they own the property and will be producing future installments that they would definitely capitalize on.
It make sense for them to finally thing about exploiting to the franchise to its potential with a Star Wars land
it would have been something would would have been great for Disney to have built after seeing the huge mountain range for Carsland.
just because some people either don't like avatar or have little confidence in the franchise or just little imagination of what could be done with this property does not mean that WDI does not if given the chance.
when Carsland was announced many kept saying it was a poor attempt/idea and that it would not have the lasting power. Well know that land is considered a a huge success and still is packing them in after 6 months or like Al put it.
"January 6, 2013: With Cars Land now famous around the country as Disney's biggest theme park hit in decades"